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Sports betting app now live in Iowa

After officially opening sports books to the public last Thursday, the William Hill Iowa sports betting app is now live on mobile devices.

Bettors who filled out an application last week or earlier this week had to await approval of the app for both IPhone and Android devices.

Applicants were told that a phone call or email would be sent to the given email informing them if their account was approved and when the app goes live also.

William Hill, the world’s leading sports book operator, is the first sports betting company with a mobile app in the state. William Hill is the current sports book operator in the Lakeside Hotel and Casino in Osceola.

Sports fans may download the app by visiting and clicking the download link. After filling out the steps within the app, users will need to visit a William Hill Iowa sports book in person to complete the in-person registration and make their first deposit. 

“We know Iowa sports fans are looking for both an in-person sports betting experience as well as the convenience of betting on their mobile devices. The William Hill Iowa app gives our customers the ability to access our full sports betting menu from anywhere in the state,” said Joe Asher, CEO of William Hill US. “Our team has worked tirelessly over the last few months to get the platform up and running and we’re proud to be the first sports betting company to do so.”

William Hill recently opened four sports books in Iowa at Prairie Meadows Racetrack & Casino, Isle Casino Hotel Bettendorf, Lakeside Hotel and Casino and Isle Casino Hotel Waterloo.

A more indepth story on the sports book opening at Lakeside Hotel and Resort can be found in the Aug. 14 issue of the News Advertiser and in the Aug. 15 issue of the Osceola Sentinel Tribune.

This marks the ninth state of operation for William Hill since establishing itself in Las Vegas in 2012.

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